Before I created Joyce Pierce Alchemies, I did ok.
Then one day I realized I wanted to make jewelry, eco-friendly jewelry.
I was concerned that it would be difficult to make jewelry people would like and buy.
I was inspired by other artists making eco-friendly products in my area. After a year of craft shows I narrowed my line. I realized people love affordable eco-friendly jewelry.
I decided to set out, to create the most authentic, eco-friendly and unique jewelry for the most discerning customers in the area.
the road was more difficult than I imagined. Etsy market place wasn’t the ideal place to sell. So I did research, not easy for a tech newbie. Took classes on different aspects of having an online business and started to implement Instagram and Pinterest.
Then I decided to build my own website, (eek tech newbie here) for the sustainably conscious consumers.
Building a website during Covid-19 wasn’t always easy ( not being tech savvy) but I persevered and built my site for sustainably conscious consumers. I still feared customers wouldn’t find my site.
Through it all, we released our first products and the response has been pure love!